Customizing your footwear continues to evolve with an application Adidas has recently launched.

The My zx flux photo print App (#mizxflux) allows, through your own pictures, to customize your sneakers in such a way that they will be uniquely yours.

If you love sneakers, through a few simple steps, you will make your Adidas model exclusive. You only need to pick the size, upload the picture to use and adjust it through a simple 3D and 360┬║ visor to ensure perfect alignment.

Last July, Adidas Originals celebrated an event in Berlin to launch the app. Some of the models in display are already available: Stan Smith, ZX Flux and Superstar 80s.

adidas customized shoes

You can visit the page here:

Jump on the luxury of enjoying your unique style. Make it. Wear it.


White sand beaches are an image that never quite leave our dreams. They are always there, as a perfect winter escapade when the cold weather hits.

At TARIFA and CO. we have gathered a list of five of the best white sand beaches in the world. Which one would you add to your dream list?

Maldives. Located in the Indian Ocean, this group of islands is a true luxury. Each island is its own hotel, and bungalow rooms enjoy their own private beach.


Playa Para├şso, Cayo Largo. Possibly the best beach in Cuba, you will always find a calm sea and clear waters. A perfect place to look at starfish and hundreds of other fish.


Bora Bora. Also known as the Pearl of the Pacific, it is one of the world’s most romantic islands. An atoll located within the Society Islands in French Polynesia, just north of Tahiti.


Wineglass Bay, Tasmania. Located in Freycinet National Park, this beach has been recognized by various institutions as one of the most beautiful in the world.


Langkawi, Malasia. Par of an archipelago of islands in the Andaman Sea, 100 islands full of incredible white sand beaches, and surrounded by virgin forests.


Prepare your winter escapade and let yourself be seen in one of these paradise. Of course, with a pair of TARIFAs!


The #IceBucketChallenge is taking social media by storm to create awareness for amyotrophic lateral sclerosis (ALS).

This challenge began on July 29th, when former Boston College baseball player Pete Frates challenged three of his friends to throw a bucket of ice on themselves within 24 hours and donate $100 to any organization that advances ALS research.

Singers, sport stars, politicians and all sorts of celebrities have united with the cause, leaving us with a trail of entertaining videos.

Singer Ricky Martin accepted the challenge nominating in turn Eva Longoria, Juanes, Spanish singer Pablo Alboran and Kylie Minogue.

Cristiano Ronaldo in his undies is unforgetable; can someone get him a pair of TARIFAs?

Bill Gates, nominated by Facebook founder Mark Zuckerberg, took an intellectual spin in his video.

Charlie Sheen was a bit more original. The eccentric artist switched a bucket of cold ice water for a bucket with $10.000 in cash, to donate towards ALS research.

For us at TARIFA, ALS is a special cause, as a good friend of ours, Avi Kremer, was diagnosed with ALS almost 10 years ago. Here you have Avi in action:

Obviously we have also decided to take on the challenge:

So, will you take on the challenge? Whether you actively participate or not, donate towards reserach. Avi’s own foundation, Prize 4 Life, awards its funds to those researchers who have made the most progress towards finding a cure. Participate with an ice bucket and donating!